ABOUT. DYAD

A Dialogue Between Art & Management

It was half a century ago that Peter Drucker – a theoretician and acknowledged classic among writers on contemporary management – demonstrated that a business needs art. Art is a force capable of giving business a powerful creative charge that sparks genuine innovation.

Art can also offer leaders unique instruments that hone figurative and metaphorical thinking, and awaken the creative imagination. Art’s fundamental cognitive characteristics – understanding, intuition, and reflection – are, after all, intrinsic to management, too. This is why direct contact with a work of art is so effective in developing a genuinely talented manager’s metaskills.

Art helps us to formulate new life strategies and achieve our goals. Art plays a highly effective coaching role by teaching us to integrate creativity, management, and self-awareness.

We offer art provocations, art trainings, and other art activities that we can organize for your business. We’ll help you develop your organization’s creative and innovative abilities, along with your leaders’ metaskills.